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about us
Kidz
on the Coast has been created, developed and run by two local mothers,
combining their parental experiences and business knowledge. The
concept behind Kidz on the Coast is to inspire and support community.
The first issue was published in December 2002 and is solely funded by
advertising revenue.
Kidz on the Coast is dedicated to providing relevant, up-to-date
information, suitable for families with children in the 0-17 years.
Regular article topics include naturopathy, speech, education,
parenting, road safety, finance, health and wellbeing and recipes. Each
issue also has a community noticeboard and service directory.
TARGET MARKET
Our target market is families living on the Central Coast. Advertising
is marketed not only to children related services but to parents and
families as a whole.
CIRCULATION
Circulation of the magazine is 15,000 – 20,000 copies per issue.
DISTRIBUTION
Kidz on the Coast is distributed over the entire Central Coast from
Pretty Beach/Woy Woy in the south, to Morisset in the north.
Primary distribution points include preschools/childcare centres,
schools, swim centres, dance schools, after school care, play centres,
libraries, youth centres, community services, doctors surgeries, gyms,
music schools, chemists and major shopping centres.
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